Scientific American, March 1993 v268 n3 pFR16(2) The Michelin Green Tire. (fuel saving tire) (includes related article) (Special Advertising Supplement)(France: Technology a L'Avant Garde) Brief Summary: Michelin et Cie has developed a tire that saves fuel. Because the rolling resistance of Michelin's Green Tire is 35% less than that of conventional tires, a car equipped with the tires consumes about 5% less fuel than a car equipped with conventional tires. Article A13506971